Governments should encourage green living and refrain from inhibiting innovation

Stimulating Public Discussion about the Introduction of Daylight Saving Time The Government should stimulate a multi-faceted public discussion on the introduction of daylight saving time. This discussion will provide an opportunity to adopt a system that effectively uses daylight during the summer season so each individual can be friendlier to the global environment.

Governments should encourage green living and refrain from inhibiting innovation

Consumers too are getting behind the idea of being greener. In almost every opinion poll, consumers say that they are very concerned about climate change. They worry about rising seas, declining air quality, shrinking animal habitats, lengthening droughts, and newly brewing diseases.

But when it comes to actually buying green goods, words and deeds often part ways. Only 33 percent of consumers in our survey say they are ready to buy green products or have already done so.

And, according to a Chain Store Age survey of U.

Part Reviewing Lifestyles

By and large, consumers tend to ignore other Earth-friendly products such as carpets made from recycled fiber and energy-saving computers.

Even the green goods that have caught on have tiny market shares. Ingreen laundry detergents and household cleaners made up less than 2 percent of sales in their categories.

And despite their trendiness, hybrid cars made up little more than 2 percent of the U. As a result, consumers in the United States and other developed countries have done little to lighten their carbon footprints.

Consumers want to act green, but they expect businesses to lead the way. According to our global survey, 61 percent of consumers say that corporations should take the lead in tackling the issue of climate change.

To do this, businesses need to develop more and better Earth-friendly products. Some already are, but they are not doing a good job of marketing them, finds a Climate Group study, which discovered that two-thirds of American and British consumers cannot name a green brand.

Corporations can reap multiple benefits by going green. They can reduce their energy consumption, lessen their risks, meet competitive threats, enhance their brands, and increase their revenues.

Governments should encourage green living and refrain from inhibiting innovation

Consider the success of compact fluorescent lightbulbs CFLsfor example. Insales of CFLs accounted for less than 5 percent of the total lightbulb market. But only two years later, in —the year that the public woke up to the looming threat of climate change—CFLs captured an estimated 20 percent of the lightbulb market, according to the U.

GEhave increased their revenues, enhanced their brands, and strengthened their competitive positions in the market. To realize the true potential of the green market, businesses must help consumers change their behaviors.

We also recommend five steps that businesses and other organizations should take to dismantle all of the barriers that prevent consumers from buying green.

First, consumers have to be aware that a product exists before they buy it. Next, consumers must believe that a product will get the job done. Consumers must then decide whether a product lives up to its green reputation.

Governments should encourage green living and refrain from inhibiting innovation

Yet many are skeptical about environmental claims, partly because they distrust corporations and the media. Finally, consumers must decide whether a product is worth the cost and effort needed to purchase it. But consumers often believe that the prices of green goods are too high, and have a hard time finding them anyway.

To increase the sales of environmentally sensible products, companies must remove these five barriers—namely, lack of awareness, negative perceptions, distrust, high prices, and low availability.

The importance of each barrier varies by product, industry, and geography. For instance, more than 90 percent of consumers who participated in the McKinsey global survey know about CFLs, so lack of awareness is not a barrier to their purchasing them.

But many customers think CFLs are too expensive and of dubious quality. In contrast, only half of the participants in this study know about carbon credits, which are a way that an individual or business can lower its carbon footprint. Companies that sell these credits invest the money in renewable energy, reforestation, and other activities that reduce carbon emissions, offsetting the emissions of the individual or business that purchased the carbon credit.

Across regions, moreover, consumers have different concerns about price and quality within the same product category.This was the business secretary Vince Cable's theme at the conference, where he listed ways in which the government was using public money to encourage innovation. Why this Conference?

To win the match, Egypt has to play with its best caliber in the top 11, executives in the government. This conference aims to bring to Egypt the formula of success used by a number of different countries such as China, Germany, South Korea and Malaysia as well as global insights on how Egypt can recruit, incentivize and retain a strong management team.

The government should have as little to do with enterprise and should promote a free market; not help create a socialist state, by this i mean man should be capable of doing things for . Mar 06,  · All cities, counties, school districts, and other forms of local government wield power at the discretion of the federal government or, more often, their state.

So, from a legal standpoint, state.

The government should not be the sole provider of a good or service unless there is a compelling reason to believe that the private sector will fail in that role. . Proposal: A Green Living Initiative To enable and encourage households to adopt more sustainable lifestyles, this report proposes a single ‘green living initiative’, which combines information and .

Five Things the Government can do to boost Innovation - Destination Innovation